Thursday, 19 March 2015

Ecobank, JBA Sign Training Support Partnership

Ecobank, JBA Sign Training Support PartnershipEcobank Ghana Limited, a subsidiary of Ecobank Transnational Incorporated (ETI), has reached a training support partnership with the Journalists for Business Advocacy (JBA) to build the capacity of Ghanaian journalists in the country.

Under the partnership, the largest bank in Ghana in terms of assets will provide financial support to the JBA to train journalists on how to report on issues affecting growth and development of the financial sector.

The support, according to the parties would also enable the media to further intensify their advocacy for small and medium-scale enterprises (SMEs) in the country. This came to light when Executives of the JBA paid courtesy call on the management of Ecobank Ghana in Accra over the weekend.

Welcoming the JBA’s executives, the Managing Director of Ecobank Ghana, Mr. Samuel Ashitey Adjei assured the JBA that the bank would vote an undisclosed amount of money for the training of Ghanaian journalists annually.

According to him, this amount would be put in the bank’s annual calendar to support the training of journalists across the length and breadth of the country. “We want to develop journalists who will report on the financial sector with confidence. In the developed world, there are journalists who hold PHDs but report on the financial sector which make them to write well on the sector.

That is what we want to do for the Ghanaian journalists”, Mr Adjei stated. He used the occasion to thank the journalists for their continuous support but advised them to eschew sensationalism in their reportage.

The Head, Communications and Public Relations, Mrs Patricia Sappor urged the media to use their power to effect social change for the betterment of the country. She noted that the media can make and unmake and urged them to keep up the good works. Read More...

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