Tuesday, 30 June 2015

Orange Klif is the First Firefox OS Smartphone in the Kenyan Market

orange-telecom-e1435311285844_webOrange Kenya estimates smartphone penetration in the country to be between 20-25%. That means that a majority of Kenyans still don’t have a smartphone and as a result are either locked from accessing mobile internet powered apps and services like social media and news or they can still do the same but from feature phones. So what is needed to get more Kenyans buying and using smartphones? They need to be affordable, of course. Affordability is what has driven Orange Kenya’s other low cost offerings in the market so far. For instance its Kaduda feature phone has sold over half a million units since February according to Vincent Camadro, the Chief Marketing Officer.Read More...

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