Wednesday, 30 September 2015

Mobilethink Solving Africa's $6 Billion Cloned Device Dilemma

Press Release - Mobilethink Solving Africa's $6 Billion Cloned Device DilemmaWith 10-20% of mobile devices coming into a network being cloned or counterfeit mobiles, Mobilethink’s automatic device detection and upsell solution is now must-have technology for African carriers to generate revenues from potentially banned smartphones; solution will be showcased at AfricaCom 2015 in Cape Town in November Spirent Communications’ device intelligence business unit Mobilethink today announces that it will use AfricaCom 2015 as the springboard to show African carriers how to end the current cloned device nightmare on their networks and to either block or engage with users.

African governments have growing concerns about cloned and counterfeit devices due to parallel import, hazardous materials and to safeguard mobile payment systems. According to the Communications Commission of Kenya (CCK,) sub-standard components are often used in manufacturing cloned devices which have not been put through safety checks and might emit higher than recommended radiation levels.

Some countries such as Kenya and Nigeria have introduced legislation ordering carriers to trace and block cloned and counterfeit devices. However, sudden blocking of masses of devices might lead the phone owner into danger or cause inconvenience. Also carriers suffer economically as the sudden shut down of the device imposes a significant churn threat and discontinuity in revenue and since these devices may form 10-20% of an operator’s device base, the financial impact could be substantial.

Mobilethink’s device intelligence solution provides tools for carriers to have a managed way to phase out cloned devices so that consumers’ rights are considered and carriers’ revenue is not reduced, but improved. “Mobilethink is uniquely placed to end Africa’s smartphone nightmare,” says Lars Houbak, Mobilethink’s general manager. “The continent’s carriers need to seize the biggest mobile revenue opportunity on record by minimizing the impact of blocking cloned and counterfeit devices on customer relationship and revenue.” Read More...


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